Burnett Medical Center has unveiled a new logo as part of a new brand identity.
The icon design characterizes the letters ‘B’, ‘M’, and ’C’, while the ‘M’ can also be interpreted as an EKG reading further representing healthcare.
Transition to the new logo will occur over the next several months, beginning with a new advertising campaign and a new website. The rest of the rebranding is expected to be finalized this summer and implemented this fall/winter.
“While our name remains the same, our logo and website have changed significantly to better represent who Burnett Medical Center is and what we bring to our community,” said Halle Pardun, Director of Marketing at Burnett Medical Center.